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Title:A class for itself? On the worldviews of the new tech elite
Authors:ID Brockmann, Hilke (Author)
ID Drews, Wiebke (Author)
ID Torpey, John (Author)
Files:URL URL - Source URL, visit https://journals.plos.org/plosone/article?id=10.1371/journal.pone.0244071
 
.pdf PDF - Presentation file, download (3,23 MB)
MD5: B9FEAB11CC627066B99EA9F7896786C5
 
Language:English
Typology:1.01 - Original Scientific Article
Organization:Logo RUDOLFOVO - Rudolfovo - Science and Technology Centre Novo Mesto
Abstract:The emergence of a new tech elite in Silicon Valley and beyond raises questions about the economic reach, political influence, and social importance of this group. How do these inordinately influential people think about the world and about our common future? In this paper, we test a) whether members of the tech elite share a common, meritocratic view of the world, b) whether they have a “mission” for the future, and c) how they view democracy as a political system. Our data set consists of information about the 100 richest people in the tech world, according to Forbes, and rests on their published pronouncements on Twitter, as well as on their statements on the websites of their philanthropic endeavors. Automated “bag-ofwords” text and sentiment analyses reveal that the tech elite has a more meritocratic view of the world than the general US Twitter-using population. The tech elite also frequently promise to “make the world a better place,” but they do not differ from other extremely wealthy people in this respect. However, their relationship to democracy is contradictory. Based on these results, we conclude that the tech elite may be thought of as a “class for itself” in Marx’s sense—a social group that shares particular views of the world, which in this case means meritocratic, missionary, and inconsistent democratic ideology.
Keywords:Twitter, democracy, emotions, religion, social communication, computer software, social media, internet
Publication status:Published
Publication version:Version of Record
Publication date:20.01.2021
Year of publishing:2021
Number of pages:str. 1-26
Numbering:Vol. 16, iss. 1, [article no.] e0244071
PID:20.500.12556/DiRROS-23939 New window
UDC:321.7:316.344.42:004
ISSN on article:1932-6203
DOI:10.1371/journal.pone.0244071 New window
COBISS.SI-ID:254766851 New window
Copyright:© 2021 Brockmann et al.
Note:Nasl. z nasl. zaslona; Opis vira z dne 25. 10. 2025;
Publication date in DiRROS:01.09.2026
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Downloads:21
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Record is a part of a journal

Title:PloS one
Publisher:Public Library of Science
ISSN:1932-6203
COBISS.SI-ID:2005896 New window

Licences

License:CC BY 4.0, Creative Commons Attribution 4.0 International
Link:http://creativecommons.org/licenses/by/4.0/
Description:This is the standard Creative Commons license that gives others maximum freedom to do what they want with the work as long as they credit the author.

Secondary language

Language:Slovenian
Keywords:Twitter, demokracija, čustva, vera, družbeno komuniciranje, računalniška oprema, družbeni mediji, internet


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